每个人都有“练级”欲

有人的地方就有权力和地位之争。

一个网站，哪怕是非盈利性的公益网站，也必须让用户有晋升的机会和余地，晋升机制又不能设计的太难，最好是看上去触手可得又永远都会有那么一米之隔。就好像打游戏练级一样，如果一个游戏没有晋级机制，没人会认真去玩。如果你能让用户很有快感的晋级，即使让他们付钱都乐意，《征途》就是这么赚钱的。

人性的弱点暴露无疑。

Where human exists, power and fight occur.

For a website, even non-commercial, account upgrading system is very important for each user. The difficult job is to keep the next position touchable and yet always a step away from current position. Just like a game.

No one takes a game seriously without upgrading system, and if you can provide an upgrading system with great experience, users would love to pay.

This entry was posted on August 06th, 2008 and is filed under Business Strategy. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response or Trackback from your own site.