Practical Tips for Google SEO

Never underestimate the power of SEO. It’s the most effective & healthy way of marketing online. Although Google is constantly changing its algorithm of search ranking, but some basic rules for SEO still works at least now. Here is several tips from my own experience when I was in charge of the promotion for Tucia.

Commitment:

Pay money and extend your domain expiration time to 5 or 10 years later, so that Google won’t easily put you into the list of temporary spamming & cheating sites.

80/20 Rule:

20% of your keywords bring 80% of traffic. Give up all the other keywords except these 20% most important ones. 3~5 keywords would be the best. Focus on them.

Forget 6%:

Adjust your content, link’s TITLE, image’s ALT and everything else to high light your keywords. Don’t be afraid of too many keywords (forget about the 6% density limit), because you’ll never have enough high keywords density in a readable text.

I’ve seen a very stupid personal site with lousy page TITLE, DESCRIPTION, META, and shitty codes, but standing right on the top of Google search results. The only reason is ultra-high keyword density which I can never achieve when I try to make visitor enjoy reading it at the same time, for God’s sake.

Avoid Duplication:

Every page must have a different TITLE and DESCRIPTION and also different content text, unless you want Google to put you into the list of trash-producing sites.

Cross-Level Consistency:

You need to make Google believe that you page is highly related to the keywords, which can be simply done by putting the same text in different levels of the same page. Such as link TITLE, link TEXT, image ALT. For example, this text link to abc.htm:

<a href=”/abc.htm” title=”keyword1-keyword2″>keyword1-keyword2</a>

and this image link to abc.htm

<a href=”/abc.htm” title=”keyword1-keyword2″><img src=”/abc.jpg”  alt=”keyword1-keyword2″ /></a>

Remember you have to put keyword1-keyword2 in the page TITLE of abc.htm

IF you can change the page file name of abc.htm to keyword1-keyword2.htm, that will be best:

<a href=”/keyword1-keyword2.htm” title=”keyword1-keyword2″><img src=”/keyword1-keyword2/keyword1-keyword2.jpg”  alt=”keyword1-keyword2″ /></a>

Social Media Effect:

I found it by chance that a high rank in social media (e.g. Digg & del.icio.us) will prominently make your rank higher in Google too. I send Tucia to a low-cost social media marketing service provider called Naifenqian.com, who helped me to get 600 diggs & 300 del.icio.us bookmarkers in a short time. In 72 hours, I found Tucia climbed to Google’s 2nd page from 5th page with the same search keywords.

Use Great Tools:

http://www.the-escape.co.uk/tools/pageanalyzer/

http://www.searchengine-analysis.com/

http://website.grader.com/



This entry was posted on January 10th, 2009 and is filed under , , , , , , , . You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response or Trackback from your own site.

 
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23 Responses to “Practical Tips for Google SEO”

  1. links for 2009-01-12 « Kunshou’s Weblog   12. January 2009 at 22:03

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  2. Tom   12. January 2009 at 22:51

    Great ideas I would love to get the digg & del.icio.us bookmarkers for http://www.treesinstead.com
    Great post

  3. pligg.com   12. January 2009 at 23:05

    Practical Tips for Google SEO…

    Never underestimate the power of SEO. It’s the most effective & healthy way of marketing online. Although Google is constantly changing its algorithm of search ranking, but some basic rules for SEO still works at least now. Here is several tips from …

  4. Timothy   12. January 2009 at 23:50

    Over the past few years I’ve learned a lot about proper SEO. And, one of the major things I’ve picked up is that it is constantly changing, never the same, and you can never stop and say that you’re in good standing.

    E.g. if you do not keep up with Google standards you may see your page rank drop over just a few weeks. They may think your site is outdated, not updated well enough, or they have just implemented changes to their algorithms.

  5. Startup Game » Practical Tips for Google SEO « autoblog   13. January 2009 at 02:49

    [...] Continued here: Startup Game » Practical Tips for Google SEO [...]

  6. Google and Yahoo Changing the SEO Ballgame for 2009 | onlinecareer.co.cc Blog Tips-Is Your Blog On Shaky Grounds?   13. January 2009 at 15:46

    [...] Startup Game » Practical Tips for Google SEO [...]

  7. 杜海凡 | Talk » Startup Game » Practical Tips for Google SEO (via delicious)   13. January 2009 at 16:01

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  8. links for 2009-01-13 « PEBBLES   13. January 2009 at 18:06

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  9. Say Goodbye to Google - Yes You Can | onlinecareer.co.cc Blog Tips-Is Your Blog On Shaky Grounds?   17. January 2009 at 07:09

    [...] Startup Game » Practical Tips for Google SEO [...]

  10. usd6   7. February 2009 at 16:52

    Thank you very much for the article, for I am such a beginner, I was a big help
    Thanks again for!

  11. SEO tips that might help | BlogoSquare   7. February 2009 at 21:06

    [...] tags and keywords wisely. When you’ve decided what keyword you want to rank for, make the appropriate changes [...]

  12. vjosfkek   9. February 2009 at 23:16

    vjosfkek…

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  13. The Daily Hit List   10. February 2009 at 07:06

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  14. Kaij   13. April 2009 at 12:21

    Да написано неплохо, неужели так бывает. Как интересно, только вчера эту тему перетирала с подругой сидя на кухне с рюмочкой коньяка.

  15. Devil   21. April 2009 at 03:22

    Мне кажется это не совсем точно. На эту тему имеется несколько мнений. И у каждого человека со своим мировоззрением свое мнение.

  16. webdesign bern   27. April 2009 at 17:33

    I would love to hear more about this topic.

  17. n97i.com   15. May 2009 at 21:19

    good article about basic SEO. I’ll apply these tips to my newly created site n97i.com. Hope its traffic will increase soon.

    Thank you.

  18. photo retouching   9. June 2009 at 14:43

    This is a great site. I am a photo retouching artist and have found your information invaluable in my quest for improvement.

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    Pligg ftw, the new version really rocks but themes are so hard to find…

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    Of course, what a great site and informative posts, I will add backlink - bookmark this site? Regards, Reader.

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